the Caffeinated entrepreneur™ Stop Charging Camry Prices for a Maserati Offer Read on my website / Read time: 7 min On a sales call recently, a potential client noticed my price had gone up, and not in a tiny “oh, that’s interesting” kind of way. It was more of an “Oh my gosh, your prices went up 30%!!” kind of moment. And he was right. They had. But, listen, I didn’t raise my prices because I suddenly woke up one morning, lit a candle, whispered “abundance,” and decided I deserved more...
2 days ago • 5 min read
the Caffeinated entrepreneur™ You can’t read the label from inside the jar Read on my website / Read time: 5 min You know what’s frustrating? Being the person everyone else trusts to see the obvious next move… and then looking at your own business like someone dumped the contents of five different notebooks onto the floor and said, “Good luck, CEO.” I see this all the time with really smart business owners (myself included). They can walk into a client’s business, spot the problem, name the...
9 days ago • 5 min read
the Caffeinated entrepreneur™ Systematize, don’t sterilize Read on my website / Read time: 4-5 min I need to clarify something before the internet takes me too literally. Yesterday, I posted the first video in my little YAP challenge that was a confession saying I accidentally made my content boring. Which is kind of true, but also not the full story. Because my newsletter is good. The podcast is good. The Double Shot is good. So the content itself is not really the problem. The problem was...
16 days ago • 5 min read
the Caffeinated entrepreneur™ When Comparison Hijacks Your Brain Read on my website / Read time: 4-5 min There is nothing quite like opening social media for one harmless little peek and leaving with a full-blown identity crisis. One minute you’re checking on something interesting, and the next minute your brain is acting like somebody else’s win means your business is suddenly in trouble. I don’t get on Instagram much these days because LinkedIn is more my jam, but I popped on recently after...
23 days ago • 3 min read
the Caffeinated entrepreneur™ Success tastes like a blue raspberry slushy Read on my website / Read time: 8-10 min Success is a weird little gremlin of a word. We talk about it like it should be easy to define. Like every business owner should be able to sit down with a fresh notebook, a good pen, and a hot coffee and write some beautiful visionary statement about what success looks like involving unicorns and rainbows. Meanwhile, I have always hated that question, “What does success look...
about 1 month ago • 6 min read
the Caffeinated entrepreneur™: The Refill Issue #65 The Handoff Tax: Turn a Task into an SOP (without losing your mind) ↓ This is the paid companion to Issue 65 ("The Handoff Tax: Why 'simple' workflows quietly steal your week"). It turns this week's challenge into a copy-paste AI coach so you can make one workflow truly transferable fast, without accidentally landing back in the correction loop that ate your week in the first place. You read this week’s issue of The Caffeinated Entrepreneur...
about 1 month ago • 5 min read
the Caffeinated entrepreneur™ The Handoff Tax: Why “simple” workflows quietly steal your week Read on my website / Read time: 4-5 min You know the fastest way to make a “simple” task take an entire afternoon? Hand it to someone else and then spend the next two hours answering questions about how to do it and pointing out the “tiny” mistakes that become massive frustrations. Like when GIFs are your love language, and you include them in all forms of communication only to check on a post and...
about 1 month ago • 5 min read
the Caffeinated entrepreneur™ The “Do I Belong Here?” Moment: Borrowed Confidence, Real Expertise Read on my website / Read time: 4-5 min Ever walk into a room (in person or virtual) and instantly feel like the little kid at the grown-ups’ table? You’re smiling. You’re nodding. You’re trying to look like you belong. Meanwhile, your brain is doing that thing where it turns a normal conversation into a pop quiz you didn’t study for. That’s the part that makes me laugh, because I can be...
2 months ago • 7 min read
the Caffeinated entrepreneur™ Calling You Up or Out? Read on my website / Read time: 3-4 min Have you ever read someone’s content and immediately think “Oof… you got me!” and then have to decide if that makes you want to do something about it or just take cover under your desk until the mean person goes away? I got a LinkedIn message this week from someone I’d just connected with about the “Double Shot” email I sent out that morning (my quick, espresso-style: here’s the problem, here’s the...
3 months ago • 6 min read